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Test the Plan
How do I know if this plan will work?

Before executing the marketing plan, go through the following steps:

  1. Evaluate "what if" situations
  2. Forecast possible end results
  3. Refine the plan if needed

 

 
Evaluate Plan Effectiveness
 
Evaluate your marketing plan both during and after the end of the marketing year.
  1. Did you reach your price objectives?
  2. What was the average price reached?
  3. What was the market's average price?
  4. How did the experts do?

What worked, what didn't, and why?

Revise your plan and make changes when needed in order to continually improve your ability to manage risk, ensure the recovery of your cost of production and gain a solid return on your crops.
 

 

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Contact Us:
Idaho Barley Commission
821 W State Street, Boise, ID 83702     PHONE: 208-334-2090  FAX: 208-334-2335
kolson@idahobarley.org


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